Branded Costumer Experience of Hooters

The true customer experience of hooters is captured in the four principles of hooters namely the nice atmosphere, good food, cold beer and hot waitresses. They try to give this experience off course by keeping high standards to the quality of the food but also by a special system that cools the beer to a perfect 32 degrees Fahrenheit and filters the carbonated gasses and foam from beer. But most importantly the reason in which Hooters is different than all of its competitors is their service and their waitresses. They try to give a very personal experience by giving the clients the feeling that when the waitresses take the orders that they are the only ones in the room by writing their names on napkins, flirting with the clients etc.

To clarify what we mean with the costumer experience we will show you some commercials/video's.